Saturday, December 15, 2012

Is Isagenix Expensive?


Is Isagenix Expensive?


The Dalai Lama, when asked what surprised him most about humanity, he said:
“Man. Because he sacrifices his health in order to make money. Then he sacrifices money to recuperate his health.
And then he is so anxious about the future that he does not enjoy the present; the result being that he does not live in the present or the future; he lives as if he is never going to die, and then dies having never really lived.”

Paradigm shift 150x150 Is Isagenix Expensive?
“So how much does it cost?” When we are out there connecting with people and sharing Isagenix the first question people typically ask is money-related. One of the most important skills we can develop is the ability to communicate the value of these products and empower people to get out of their own way. Below are eight concepts designed to assist you do just that.
Concept #1  People Operate from A Place of Fear
Losing money 150x150 Is Isagenix Expensive?
It is crucial that we understand the real issues that lead to the question because a lot of the time “cost” is a surface symptom of deeper-rooted (and often sub-conscious) beliefs.The majority of us have a relationship with money that, putting it kindly, is extremely dysfunctional.
Don’t get me wrong, many people are experiencing financial hardships, but more often than we think, this is not the real issue holding someone back. What we are exposed to at a young age by our parents, the media and our experiences leads to a lack mentality around money and beliefs that do not really serve us. In her amazing book, “The Soul of Money,” Lynne Twist talks about how most of us operate from a place of scarcity. She also shows many examples of extremely wealthy people who no matter how much they accumulated were terrified of losing it all.  People commonly get seduced in to thinking finances are a zero-sum game. For us to be rich others must be poor and this “us vs. them” mentality leads to countless amounts of unnecessary suffering. Lynne exposes these beliefs as a fallacy and shows how prosperity actually flows from the recognition of enough recources for all, gratitude for our blessings and a focus on collaboration and abundance.
These inherent beliefs combined with the amount of fear the news and media bombards us with can be overwhelming. Bad news sells and their is no shortage of it. This past week I have been told 15% of Americans are living in poverty, Europe is about to collapse, the world is ending in 2012, stock market is crashing etc. The real scary part is I don’t even watch the news. I heard all of this second-hand from people the last 7 days.
Why is it so important to understand this?
The point of understanding that many of us operate from a place of fear is realizing that some of us instantly default to saying, “that is too expensive” and say no to an opportunity without even stopping to think what we are rejecting. Literally we can become so caught up in our thoughts and conditioning that we our almost walking around in a trance state and our mind is trained to just say “I can’t afford it.” If we don’t dig a deeper past this default response we are selling the person we are connecting with short.
Concept # 2  It is not a matter of price, it is a matter of value.
price vs. valus 150x150 Is Isagenix Expensive?
When we really think about it, asking the price of something before we understand it does not make much sense. It is the old quality versus quantity debate, you always get what you pay for. Many of the products on the marketplace have poor ingredients and an inferior delivery system leading to very low absorption. In extreme cases, the bottle or packaging costs more than the manufacturing of the actual products. My understanding is if we distributed a canister of Isalean shake though traditional retail centers like a GNC store, it would cost around $135. It is all about value.
For example if someone told me they would sell me their car for $30,000 if I could come up with the money by tomorrow, I would instantly say I did not have that kind of money. However, if I was then told the car was a mint condition Bentley with a blue book value of $350,000 I would have the money within 30 minutes. Plenty of our team members would pay 10 times what is required to get Isagenix products into their bodies. Why? Because they understand the value of them.
Concept # 3  We want to speak about the benefits of Isagenix not the features.
Isalean shake ingredients 150x150 Is Isagenix Expensive?         benefits 150x150 Is Isagenix Expensive?
         Feature                                      Benefit
It is very easy to start talking about how many meals someone will receive, the purity and potency of our no-compromise ingredients, the science etc. While all of that is wonderful these are features not benefits and is not the real reason someone is interested in Isagenix. Lets do another car analogy. I am not a car guy, pretty much I just want something that is comfortable, looks good and that I enjoy driving. When I buy a car and someone starts asking me about the engine, suspension system etc. they see a blank stare and hear crickets. Why? Because things like an engine are features, not benefits to me. At our essence we are all the same, we just want to feel better. This is going to look different depending on the person. Some may want to have the energy to play with their kids. Others want to lose weight to look their best for a wedding or other event. The point is we want to identify the core need that someone has and paint the picture to assist them to be thinking from a place of possibilities and what their life will look like once they achieve it. We do not do cleanse days for fun or how it tastes, but because the cleanse leads us to our end goal.
Concept # 4  Many people have misconceptions going in on what Nutritional Cleansing and Isagenix actually are.
master cleanse1 150x150 Is Isagenix Expensive?
When I first heard that Isagenix was a cleansing product my mind instantly went to a friend I watched starve herself for days doing a “lemonade” cleanse a few years before. Most common cleanses out there are a single ingredient juice, product or something you can put together at home. This leaves many people not understanding how many meals and products we get in an Isagenix system as their cleansing reference point is very different from Isagenix. If they are matching the price we give them against lemons, maple syrup and cayenne pepper it is not going to make much sense.
Concept # 5  Most people do SAVE money or at a minimum break even on their Isagenix System.
Is Isagenix Expensive 150x150 Is Isagenix Expensive?
Putting all the information above aside, people DO typically save money on Isagenix. This is not an extra expense, we are just redirecting our grocery budget to Isagenix superfoods that allow us to become radically healthy. Many of us don’t realize how much we are spending on food because it has happening in small amounts daily and not in a lump sum. Very few people really track their expenses and are conscious of how quickly the little things add up. Grocery shopping is a little easier to calculate, but our meals out, pumpkin spiced lattes, energy drinks and snacks we consume are easy to miss. Consider the following:
The member price for our Isalean shake is $39 for 14 servings which breaks down to $2.78 a meal. The Bureau of Labor Statistics Consumer survey showed in 2008 that the average American spent $539 a month on groceries and meals out. That is just under $18 a day and $6 a meal and this was 3 years ago. Grocery costs have significantly risen since then. Last night, I made tacos for dinner and as I was chopping up my $1.99 organic Avocado I started to calculate what I had spent putting the meal together. It was around $11. Even if we are being frugal and cooking at home it is almost impossible to put a meal together for under $6.
How our most popular programs break down JUST from a food perspective:
30 Day Program (Associate Cost $268)
  • 68 Meals (56 Meals + Replacing 12 meals on our 4 deep cleanse days)
  • Under $8.50 a day for 2 meals and all the other products.
  • Not counting the value of the supplements, ionix etc, the 30 day breaks down to $4.25 per meal.
Pacesetter Pack (Associate Cost $399)
  • 78 Meals (The same 68 plus 10 Meal Replacement Bars)
  • 44 Snacks (30 Isadelights and 14 Slimcakes)
  • Again this is just a food value perspective and does not include everything else you receive. If someone was going to consume the sample packs personally it would add another 10 meals and 10 snacks.
  • Just over $13 a day gets you two meals and two snacks per day
Based on the average American household here are the savings:
isagenix Savings Is Isagenix Expensive?Concept # 6  Expensive in Comparison to what?
healthcare costs 150x106 Is Isagenix Expensive?
What are we comparing the price of Isagenix to? Having 10 years shaved off of our life expectancy? Feeling bad about ourselves because we are overweight or having a low quality of life due to medical challenges?  An Indiana University study suggested that our body could be worth as much as $45 million. Do we treat it like the asset that it is? The US spends a per person average of $6700 a year for healthcare. Putting our value and self worth into perspective is of paramount importance.
Sometimes people assume we are expensive in comparison to other programs out there. Here is how our 30 day system stacks up against the most popular ones:
Cost Per Week:
Jenny Craig                $137.65
Nutrisystem                $113.52
Atkins Diet                  $110.52
Weight Watchers       $ 96.64
Zone Diet                    $ 92.84
Ornish Diet                 $ 78.74
South Beach Diet       $ 78.61
Slim Fast                    $ 77.73
HCG                           $ 75.00
Meal Movement         $ 74.25
ISAGENIX                   $ 62.50
Concept # 7  Isagenix has a no questions money back guarantee on the first System.
money back 150x150 Is Isagenix Expensive?
So to recap, Save money, get radically healthy and if it does not work I can get my money back? Yep (We have a 96% Success rate.)
Concept # 8  You don’t understand, I have no money in my bank account….
No Money 150x150 Is Isagenix Expensive?
Occasionally, someone understands the value, realizes they will save money but cannot pay the initial lump sum. These guys need Isagenix more than anyone else! Sometimes the products being so amazing can get in the way of us talking about the incredible opportunity that we have. This company has created more 6 & 7 figure earners per revenue capita than any predecessor in the history of the industry. A lot of people are struggling with their health, but even more are struggling financially. Name me a business that you can start for $19, eat your overhead and get healthy, save money on your groceries and taxes and have the potential to earn millions of dollars in passive income and leave the business to your children. All while being surrounded by a positive community of like-minded people that want to see you grow and win.
With people that fall into this category, I assist them identify two people that want to cleanse with them and earn their rebate (up to $370) by going consultant before they are even enrolled. Anyone can do this within 48 hours if they make a real decision to make it happen.
In Conclusion…..
Hopefully you are beginning to see that any excuse people give you is just that, an excuse or simple misunderstanding.  Obviously we don’t want to break all of this info down to someone, but hopefully this has given you a different perspective on why people ask the question and how to effectively communicate in a way that will empower them to get started. More important than the words we use is us having the conviction and belief that Isagenix can turn the possibilities they are envisioning for themselves into reality.

No comments:

Post a Comment